The 369 point of view on representation, development, NIL, and the families behind every athlete
Long-form pieces, written the way we brief a family. The questions parents ask before they pick up the phone, answered properly. New pieces publish through 2026.
Reading your athlete's first NIL contract: ten clauses to argue, three to refuse
Ten clauses to argue, three to refuse. The first deal sets the rate for every deal that follows.
Read the articleKazakhstan to the NCAA, the path we walked three times
Three signings in 18 months from Barys Astana to North American hockey. The mechanic, written long.
Publishing soonAgent vs recruiting service, the difference that costs four years
What most families do not know they need until it is too late, and the five things 369 does that a recruiting service legally cannot.
Publishing soonWhy most junior hockey families pay $150K and still get cut
The four most expensive mistakes inside the prep-to-juniors-to-NCAA pipeline, and how a single operator changes the math.
USHL vs NAHL vs NCDC, the junior hockey decision
Which league actually gets the scouts, what the billet families look like, and the windows you cannot reopen.
The pro-level development system most junior athletes never get
Skills, S&C, sports psych, nutrition, video, recovery. What a fully coordinated system actually looks like at 14, 16, and 18.
Mental performance for athletes under 18, when to start and what to build
Performance ceilings at the top of every sport are psychological. The athletes who go pro do this work earlier than the ones who do not.
How a junior-athlete brand gets into Tier 1 press without paying for it
What earned editorial looks like in 2026, why pitch slips fail, and the kind of narrative that gets athletes covered in real outlets.
MLS academy vs NCAA soccer, the real pathway decision
When each pathway makes sense, where families burn two years getting it wrong, and how to decide before the window closes.
Every piece answers a real question
This is the public roster of 369’s editorial pipeline. Each piece answers a specific question families ask before they pick up the phone, written long. If yours is not here yet, ask it directly, the answer usually becomes the next piece.
The writing answers the question. The call answers yours
Read everything first, that is what this is for. When you are ready to talk about a specific athlete, Robert reads every message personally and responds within five business days.